2 templates · free in the app

Free ad reel templates

Ad reel templates — lookbooks, product drops and trend-format promos for brands and creators. Each one keeps its animation, grade, transitions and music timing — you only replace the content, then export up to 4K.

2templates

15categories

1aspect ratios

31editable slots

26.8stotal runtime

Ad reel templates

Ads · 2 templates · 26.8s of finished edits

2 templates

16.8s 9:16

Sun Drift — Summer Lookbook

Ads

Editable summer-collection lookbook reel rebuilt from the supplied ad: seven measured beats — a swing-in opener card, a two-up "all new styles" stack, a zoom-in hero, an accumulating three-card wall behind an outlined marquee headline, a card that grows to full bleed, and a brand outro with a typewriter website pill. Warm cream backdrop, terracotta calligraphy and Didot capitals; nine replaceable clips, eleven editable text slots and a replaceable soundtrack.

8 video clips
2 photos
11 text lines
1 music track

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10s 9:16

The Grid Effect

Ads

The blocky grid-reveal that is everywhere right now — a letterboxed band of square cells where your subject pops in as grid-aligned mosaic windows over a scenic backdrop, word-by-word type lands on the gridlines, a black interlude stamps your audience word in fat serif italics, and a B/W portrait build-up lands on a giant one-word finale. Drop in five clips and three words; every cut is beat-tight.

5 video clips
3 text lines
1 music track

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No template matches those filters. Try clearing the screen-time or aspect filter — the library is small and growing fast.

Ad reel templates for Instagram, TikTok and YouTube Shorts

An ad reel has about a second to earn the next four. These templates are structured for that: a clear opener, quick measured beats, a hero moment and a call to action, with room for your product clips, photos and copy.

Use them for collection launches, sales, product drops and seasonal campaigns. Swap in your footage and brand text, set the music, and export in the shape your ad platform wants.

This page lists 2 ad reel templates. All 2 ad templates are 9:16 Vertical (for Instagram Reels, TikTok, YouTube Shorts). They run from 10s to 16.8s. Between them you fill in video clips (5–8 per template), photos (2), text lines (3–11) and music tracks (1).

What people make with ad reel templates

A seasonal collection lookbook

Open with a hook, stack the styles, finish on the hero piece.

A product drop teaser

Short, punchy beats that build to the reveal.

A sale or offer announcement

Put the discount in the text slot and the product in the clip slots.

A trend-format reel

Ride a current visual format with your own subject inside it.

Tips for a better ad reel

Lead with your strongest clip — the first second decides whether anyone sees the rest.
Put the offer and the call to action in the text slots, not just the footage.
Export in the exact shape of the placement: 9:16 for Reels and Stories ads, 4:5 for feed.

How to use a ad reel template

1. Pick a template

Compare the cards above: shape, screen time and exactly what each one asks you to fill in. Open one to see its full slot list.

2. Use it in ExpoCut

Tap “Use Template”. ExpoCut opens that exact template in the Reels tab on iOS or Android, ready for your clips, photos and words.

3. Make it yours, then export

Replace the slots, change the music if you like, trim or restyle anything on the timeline, and export up to 4K.

Ad reel template questions

How many ad reel templates does ExpoCut have?

ExpoCut has 2 ad reel templates right now, running from 10s to 16.8s. They are free in the app, and new ones appear here and in the app’s Reels tab as they are published.

What aspect ratio are the ad reel templates?

All 2 ad templates are 9:16 Vertical (for Instagram Reels, TikTok, YouTube Shorts). 9:16 is the vertical shape for Instagram Reels, TikTok and YouTube Shorts; 16:9 is for YouTube and website embeds.

What do I need to fill in for a ad reel?

Across these templates you fill in video clips (5–8 per template), photos (2), text lines (3–11) and music tracks (1). Each template’s card lists its own slots, so you can check before you open it.

Can I use these reel templates for paid ads?

What you export is an ordinary video file, so you can upload it wherever you like. Check your ad platform’s length and shape specs, and make sure you own or have licensed the footage and music you add.

Can I add my brand colours and logo?

Yes. Once a template is open it is a normal project: you can change text, colours and layers and add a logo image.

More reel template categories

Looking for something else? See the full reel template library, or jump to another category:

Real Estate reel templates Cinematic reel templates Car reel templates Birthday reel templates Kids reel templates Aesthetic reel templates Portrait reel templates Travel reel templates Storytelling reel templates Wedding reel templates Fashion reel templates Christmas & New Year reel templates Social reel templates Ramadan & Eid reel templates

Make a ad reel today.

Every template here is free inside ExpoCut for iOS and Android. Pick one, drop in your clips, export up to 4K.

Download for iOS Get it on Android →